APA Style

KERIN, ROGER A.. (2009). MARKETING THE CORE 3/e . Boston: McGraw-Hill Irwin.

Chicago Style

KERIN, ROGER A.. MARKETING THE CORE 3/e. Boston: McGraw-Hill Irwin, 2009. Text.

MLA Style

KERIN, ROGER A.. MARKETING THE CORE 3/e. Boston: McGraw-Hill Irwin, 2009. Text.

Turabian Style

KERIN, ROGER A.. MARKETING THE CORE 3/e. Boston: McGraw-Hill Irwin, 2009. Print.